I guess the ingredients of these products are better for your hair than cheaper alternatives. But the low foam of the shampoo means you need to use about twice as much as usual to really work it into your hair so it won't last me long. It makes my hair matt a bit too. The conditioner is lovely and untangles my hair again. Not sure yet if I'll buy them again.
Thank you for your review and purchase!
The misconception about foam equating to cleanliness is a common one. In reality, foam doesn't determine the shampoo's cleansing efficacy. Our formula is crafted with mild, plant-based cleansers that effectively remove dirt and impurities while being gentle on your hair and scalp. The reduced foam doesn't compromise its cleansing power; rather, it signifies a gentler, milder approach to hair care.
We understand that adjusting to a low-foam shampoo might require a different application technique. We recommend concentrating on massaging the product into the scalp and roots, adding more water and shampooing twice. The rest of your hair does not need to be shampooed - this is what the conditioner is there to do!
The absence of sulfates and other harsh chemicals in our formulation is intentional. While sulfates generate the lather that many associate with cleanliness, they can also strip away natural oils from the scalp, leading to dryness and potential damage to the hair. Our natural approach aims to gently cleanse without compromising your hair's natural moisture balance. While other shampoos may leave your hair feeling softer, this is due to the chemicals used. In reality these chemicals only cause damage to the hair and leave a layer around the hair, acting as a barrier to moisture entering the hair shaft. Which is not the best for curly hair as it typically needs more moisture.
Your feedback is incredibly valuable as we continuously strive to improve our products. If there's anything else we can assist you with or if you have further questions, please feel free to reach out. We're here to ensure your haircare experience with Olew is the very best!
Thank you once again for choosing Olew!
Team Olew x
The Olew Wash Day Combo - Shampoo & Conditioner
I have been so pleased with the shampoo/conditioner combo. It's revitalised my naturally curly hair and I don't need to wash it so often to get it back, love these products!
As a child I had wavy hair but after treatment for a health condition my hair has got curlier and curlier. I used to try to smooth it using large rollers but since I received my first order of Olew in February 2022. I have now embraced my curls. I have learnt so much from watching the short videos and love the results using the products and methods. I'm proud to be a curlie girl now.